What can you expect from Magna at IAA Mobility 2025?

For nearly seven decades, Magna has partnered with the world's leading automakers to advance the future of mobility—responsibly and collaboratively.

At IAA Mobility 2025, we'll showcase how our latest innovations are helping enable the next generation of vehicles, with a focus on sustainability, intelligent systems and complete vehicle integration.

Which key technologies Magna will have on display?

  • Sustainable Materials
  • Battery Enclosures
  • Drivetrain Solutions
  • Advanced Driver Assistance Technologies
  • Reconfigurable Seating Solutions
  • Smart Access Systems
  • Digital Vision Technologies
  • Complete Vehicle Solutions

What to experience at the Magna booth at IAA Mobility 2025

IAA 2025 Hotspots

Powertrain Capabilities

See the Power behind the drive with our interactive “Powertrain Capabilities” display. Discover how our modular powertrain systems seamlessly transitions between ICE, Hybrid, and BEV architectures, enabling OEMs to adapt strategies with unmatched scalability. Choose from leading 4WD/AWD and transmission solutions, as well as cutting-edge hybrid and e‑drive systems from48 V to 800 V, all drawn from decades of industry‑leading expertise and real‑world success.One Partner.

Endless Possibilities.

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SmartAccess™ Power Frunk

Magna´s SmartAccess™ Power Frunk System is a fully integrated mechatronic solution covering latches, hinges, power spindles, drive and control units. This system delivers effortless, high‑speed opening with gesture, voice, or tactile input while ensuring safety with anti‑pinch and pedestrian protection features. It’s designed for seamless user experience and reliability, redefining how drivers access front trunks in EVs.

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Sustainable Materials

Two people standing beside a vehicle looking at a waterfallFor automotive OEMs, sustainability is now a core business priority. Meeting ambitious CO2 targets and regulatory requirements demands innovative material strategies that deliver measurable impact. At Magna, we embed sustainability into product development from the earliest stages, leveraging advanced solutions across four strategic pillars. The result: materials that support your performance goals while driving progress toward a circular and low-emission future.

Explore Magna’s Sustainable Material solutions, at IAA Mobility 2025 and learn more about our approaches to:

  • Circular Materials
  • Renewable Materials
  • End-of-Life Recyclability
  • Embedded Eco-Design

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Digital Vision Systems

Discover the future of smart mirror systems. Magna´s extensive mirror portfolio ranges from high-end digital solutions to innovative design features and user-focused functionalities. Experience the new Memory Inside Mirror, which intelligently recognizes driver profiles and adjusts connected systems for personalized comfort and safety. Or see how ClearView™ transforms the traditional mirror into a digital rearview display for enhanced visibility. Magna even offers driver and occupant monitoring solutions integrated into the interior mirror. Magna is redefining mirrors as advanced, integrated user interfaces, combining style, safety, and smart functionality in one seamless experience.

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Battery Enclosures

Battery Tray for BMWMasters of Battery Enclosure Innovation.

Magna began production on two complete battery enclosure systems for fully electric vehicles in North America in 2022. Our first battery enclosure was produced in Europe in 2011 for a hybrid electric vehicle.

Magna provides a comprehensive range of battery enclosure production and engineering solutions, available in steel, aluminum, and innovative one-piece designs. Leveraging advanced materials and cutting-edge manufacturing techniques, Magna ensures optimal performance, safety, and efficiency for electric vehicle applications.

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Rear E-Cradle

Integrated Systems

Magna's Rear E-Cradle offers a cost and weight-efficient solution for electric vehicles by reducing part count and joining efforts, while providing increased package space and improved assembly conditions.

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ADAS Capabilities

Dive into Magna’s comprehensive ADAS and automated-driving ecosystem, from cutting-edge camera modules and interior radars to powerful domain controllers and connected ADAS platforms. Explore how our solutions enable advanced features like collision avoidance, highway pilot, driver monitoring, and autonomous valet parking. This immersive experience lets you interactively discover how Magna’s solutions transform safety, comfort, and convenience.

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DHD Duo

See the power behind the drive with our DHD Duo. No matter the platform, we have the scalable hybrid powertrain that fits your global strategy. Extend your range with our 800 V DHD Duo scalable in power and gears delivering outstanding performance, high drivability, and comfort even when driving in congested traffic through parallel, serial, and purely electric driving modes.

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eDS Duo

See the power behind the drive with our eDS Duo at this year’s IAA mobility. Magna fuses decades of powertrain excellence into an efficient BEV portfolio, spanning from low-cost secondary drives to premium primary systems. The eDS Duo recently launched on an offroad vehicle of a German OEM. It is a 2-speed, dual e-motor drive providing up to 240 kW, offering leading traction and off-road capabilities.

One Partner. Endless Possibilities.

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Complete Vehicle Solutions

From ideas to reality: By leveraging our global network, we provide an extensive range of services that cover all aspects of complete vehicle development - from systems and modules to complete vehicle engineering and production. Our flexible solutions allow us to seamlessly adapt from niche to volume production, ensuring we meet the unique demands of each customer. This makes us a preferred partner for OEMs worldwide.

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SmartAccess™ Power Door

Explore what is possible with Magna’s SmartAccess™ Power Door system, offering a host of additional consumer-related features including:

  • Ability to customize the door feel to specific consumer desires,
  • Gesture control allowing the wave of a hand to open or close the side door,
  • Non-contact obstacle detection where the side doors can sense a post or adjacent vehicle and stop the door in a controlled manner, and
  • Keypad for seamless keyless entry.

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Medium Rail ZG Lounger™

Experience Magna´s innovative Medium Rail ZG Lounger™ at IAA Mobility 2025. Learn how this technology transports the consumer to a world where they can rest, relax, and recharge right within their own vehicle.

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Magna to Showcase its Vision for Safer, Smarter, Greener Mobility at IAA Mobility 2025

Magna booth at IAA Mobility 2025 in Munich, Germany

Frequently asked questions about IAA Mobility 2025

What is IAA Mobility?
  • The IAA Mobility is a unique mobility festival that brings together the most important players in the mobility industry in one place. It brings together automotive manufacturers, technology providers, startups, and thought leaders to present the latest trends and developments in mobility and transportation solutions.
What are the main topics of the IAA Mobility 2025?
  • The main topics of the IAA Mobility 2025 will be Mobility, Technology, Sustainability and Smart Infrastructure.
When and where does IAA Mobility 2025 take place?
  • IAA Mobility 2025 will take place from September 9 to 14, 2025 in Munich, Germany. The event is split into two formats:
  • The IAA Summit for trade professionals will be held at the Messe München exhibition center from September 9 to 12.
  • The IAA Open Space, a free and open area in downtown Munich, will run from September 9 to 14 and is open to the general public.
Where can I find Magna at IAA Mobility 2025?
  • You can find the MAGNA INTERNATIONAL booth at the IAA Mobility 2025 in Hall B3. The stand number is E40.
Who can visit the IAA - is it open to the public?
  • Yes, IAA Mobility is open to both industry professionals and the general public.
  • The IAA Summit is reserved for trade visitors with valid tickets.
  • The IAA Open Space in central Munich is free of charge and open to all audiences, offering interactive experiences, showcases, and family-friendly events.
How can I purchase tickets for the IAA Mobility 2025 in Munich?
  • Tickets for the IAA Summit can be purchased online through the official IAA Mobility website. Different ticket categories are available, including single-day, multi-day, and full-event passes.
  • Early bird prices are available for a limited time. No ticket is required for the Open Space area in the city center.
Where can I find more information about the IAA Mobility 2025?
  • For detailed information, ticket bookings, and the latest updates, please visit the official website: www.iaa-mobility.com

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Media Contacts

Tracy Fuerst
Vice President Corporate Communications
and Media Relations
tracy.fuerst@magna.com
+248.631.5396

Dave Niemiec
Director Corporate External
Communications
dave.niemiec@magna.com
+248.422.4850

Rej Husetovic
Director Corporate Communications
Europe
rej.husetovic@magna.com
+43.174.547.8012